Flower Power – Event Design Trend

In my blog on design last week I encouraged you to look beyond trends and to listen to your clients when creating for them.  But there is no denying that in our industry we also need to understand that ‘trends’ influence what our clients think, what is available to us to design with and what [...]

Want to be an event designer? Can you ask stupid questions?

One of the things I love most about what I do, is the opportunity to ‘gaze’ upon the work of the wonderfully creative people who work within the special events industry.  What I also love is learning about how many of these people started out just like me (and perhaps you), with a love for [...]

Alternatives to the traditional wedding cake

Cupcakes are yesterday’s news so what do you suggest to your clients who are looking for an alternative to the traditional wedding cake? What about Cake Shooters? They are designed in the same way as a Push-Pop, which lets face it we all loved in our childhood, and are filled with sponge cake, sweet treats [...]

Event Solutions Ideas Factory

It is only 5 days now until I fly to Las Vegas to attend the Event Solutions Ideas Factory and I have to say the excitement is mounting in the Academy office. As many of our readers will know we attended Ideas Factory last year and came away completely inspired and minds filled to bursting [...]

Creative Writing for Wedding and Event Planners

Last year, I was lucky enough to hear Preston Bailey speak at Ideas Factory in Las Vegas.  He spoke about his career, what he loves about his work and the ups and downs he has experienced on his road to success.  He also gave the audience an opportunity to ask questions and one that he [...]

Publicity for Wedding Planners – Part 1

For the month of February we are going to be doing a series on Publicity and Social Media for Wedding Planners. It is one of those necessary evils which as people who are running our own business, we need to do. I might not be in the business of planning weddings any more, instead I [...]

Creating a Story Board in Event Design

In our Design courses we ask students to prepare a story board as one of the assignment tasks.  A story board is used in film but also in interior and event design applications.  It goes beyond a Mood Board, which is more about inspiring a mood or feeling as a starting point for developing a [...]

A Water Colour Wedding Theme

As you can see from the mood board above this really is quite a stunning theme with some fabulous pastel colours to choose from. It almost has a vintage feel to it and yet is also light, airy and modern. What are your thoughts on this emerging trend?

Fee Structures for Wedding Planners – Part 3

Today we are continuing our series on how to charge as a wedding or event planner. Hourly Rate This form of charging is great when you are only doing a small portion of the wedding planning. There are many couples who are quite prepared to do some of the work themselves, but are really looking [...]