Marryoke – the new bridal trend

Every bride wants their wedding to be unique, but this latest trend  that has taken the UK by storm is not for the fainthearted. So what is Marryoke?

Marryoke is an alternative style of wedding video shot at your wedding where the bride and groom choose a song to perform where they star in the leading roles and their guests as the chorus. It certainly adds some fun and flair to a wedding, but will only work if all those in the bridal party are willing to participate.

I can almost hear the panic in the minds of the guests as they hear about what is in store for them if they attend this wedding, but there really is nothing to worry about. You don’t actually have to sing. It isn’t a complete replica of karaoke. All participants are actually miming not singing outloud for all the world to hear. The best songs to use are those that feature a duet between a guy and girl with plenty of action from the chorus.

Personally, I think this is a great option for those that want to add a point of difference to their wedding. For some it is a chance to fufill their ambition of starring in their own MTV style video while lip-synching away to their favourite song. Plus, as well as forming part of the couple’s wedding DVD, the Marryoke video can be posted on YouTube and stored on people’s mobile phones or iPods. What a great thing to show your grand kids when you are old and grey.

So how does it work? Well first of all your bride needs to find a film production company who offer this service. Then choose a song and make sure the lyrics are sent to all the people in the bridal party who will be starring in the video, prior to the wedding day. (You may even want to have a rehearsal which could then be turned into a rehearsal dinner with a twist). The film company should then help to produce a storyboard of the song so your bridal couple have some ideas on how they can incorporate it into their big day. From there it is all done on the wedding day itself.

Generally the song will be played several times during the course of the day in different settings and your film production company will then edit where necessary to make it look as though your bride and groom are starring in their very own Broadway musical extravaganza. Check out the clip below and let us know your thoughts. There aren’t currently any companies offering this in Australia so maybe this is a marketing opportunity?